We think about attention for a living.

What earns it, what loses it, and what makes it last.

Franco is a content studio for brands and artists. We understand how to earn attention, and we use that knowledge in every story we tell. It starts with finding the right idea, the right angle, the hook that makes someone care. From there we build everything around it. The strategy, the shoot, the edit, the post. We're in it from the first conversation to the last detail.

The track record.

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Pieces of content

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Views

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Brands & artists

The founder.

Cameron Dantone, founder of Franco

Franco was founded by Cameron Dantone. Starting his career in traditional media, he worked his way up to some of the biggest radio shows in the country. Then the social followings he was building outgrew the on-air audiences. He began working with media agencies and leading some of the most successful campaigns in the country. He used that instinct to build Franco. Billions of views later, the work speaks for itself.

Let's build
something.